FL SOHO SHOWROOM IS A DESIGNER WHOLESALE PLATFORM FOR SHOWCASING AND NURTURING PIONEERS IN CONTEMPORARY FASHION
Founded in 2021 with a powerful vision to infuse new life into the fashion system, FL SOHO SHOWROOM has served as a critical platform for emerging designers, working to empower their voices and facilitate industry exposure, whilst simultaneously providing an indispensable tool for the industry.
Connecting creators and retailers to provide a unique buying experience. A B2B marketplace for designs that cannot be found anywhere else, to underline the current trend in fashion: discover and purchase one-of-a-kind pieces.
FL SOHO SHOWROOM is now the world’s trade window for contemporary fashion with collections from emerging designers around the world, available to your store before they're seen anywhere else. Personalised, tailor-made and delivered directly from the studios of our designers – by investing in sustainable and ethical fashion your purchases will give creative entrepreneurs equitable access to retail their designs globally.